{"id":109194,"date":"2026-08-27T12:44:24","date_gmt":"2026-08-27T12:44:24","guid":{"rendered":"https:\/\/crm-marketing.hu\/?p=109194"},"modified":"2026-08-27T12:55:30","modified_gmt":"2026-08-27T12:55:30","slug":"excel-vs-crm-a-vevo-meggyozese","status":"publish","type":"post","link":"https:\/\/crm-marketing.hu\/index.php\/2026\/08\/27\/excel-vs-crm-a-vevo-meggyozese\/","title":{"rendered":"Excel vs CRM 20. r\u00e9sz &#8211; A vev\u0151 meggy\u0151z\u00e9se"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"109194\" class=\"elementor elementor-109194\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7f6e8cce e-flex e-con-boxed e-con e-parent\" data-id=\"7f6e8cce\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-73e5cd0e elementor-widget elementor-widget-text-editor\" data-id=\"73e5cd0e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<style>\n.crm-collab-wrap{\n  --deep:#0d3020;\n  --green:#1f7a4d;\n  --green2:#2d925a;\n  --mint:#e8f5ec;\n  --light:#f6f9f7;\n  --ink:#13251a;\n  --muted:#5e6d63;\n  --line:#dbe8df;\n  --gold:#d7aa35;\n  --goldsoft:#fff8df;\n  --red:#b84239;\n  --redsoft:#fff1ef;\n  max-width:1120px;\n  margin:40px auto;\n  padding:0 20px;\n  font-family:Arial,Helvetica,sans-serif;\n  color:var(--ink);\n}\n\n.crm-collab-wrap *{box-sizing:border-box;}\n\n.crm-collab-card{\n  overflow:hidden;\n  background:#fff;\n  border:1px solid var(--line);\n  border-radius:30px;\n  box-shadow:0 28px 70px rgba(13,48,32,.11);\n}\n\n\/* HERO *\/\n\n.crm-collab-hero{\n  position:relative;\n  overflow:hidden;\n  padding:56px 44px 52px;\n  color:#fff;\n  background:\n    radial-gradient(circle at 88% 8%,rgba(255,255,255,.14),transparent 27%),\n    linear-gradient(135deg,#0b3b25,#247d4d);\n}\n\n.crm-collab-hero:after{\n  content:\"\u2192\";\n  position:absolute;\n  right:25px;\n  top:-75px;\n  color:rgba(255,255,255,.055);\n  font-size:350px;\n  line-height:1;\n  font-weight:900;\n}\n\n.crm-collab-badge{\n  position:relative;\n  z-index:2;\n  display:inline-block;\n  margin-bottom:18px;\n  padding:8px 13px;\n  border:1px solid rgba(255,255,255,.2);\n  border-radius:999px;\n  background:rgba(255,255,255,.13);\n  font-size:12px;\n  font-weight:900;\n  letter-spacing:.1em;\n  text-transform:uppercase;\n}\n\n.crm-collab-hero h2{\n  position:relative;\n  z-index:2;\n  max-width:970px;\n  margin:0 0 19px;\n  color:#fff;\n  font-size:clamp(43px,5.7vw,67px);\n  line-height:1;\n  letter-spacing:-.055em;\n}\n\n.crm-collab-hero h2 span{\n  color:#c9f1d7;\n}\n\n.crm-collab-hero p{\n  position:relative;\n  z-index:2;\n  max-width:900px;\n  margin:0;\n  color:#e2f1e7;\n  font-size:21px;\n  line-height:1.65;\n}\n\n\/* INTRO *\/\n\n.crm-collab-intro{\n  padding:48px 28px;\n  text-align:center;\n}\n\n.crm-collab-intro small,\n.crm-section-head small{\n  display:block;\n  margin-bottom:8px;\n  color:var(--green);\n  font-size:12px;\n  font-weight:900;\n  letter-spacing:.12em;\n  text-transform:uppercase;\n}\n\n.crm-collab-intro h3{\n  max-width:940px;\n  margin:0 auto 15px;\n  color:var(--deep);\n  font-size:41px;\n  line-height:1.07;\n  letter-spacing:-.045em;\n}\n\n.crm-collab-intro p{\n  max-width:870px;\n  margin:0 auto;\n  color:var(--muted);\n  font-size:18px;\n  line-height:1.7;\n}\n\n\/* MEGGY\u0150Z\u00c9SI F\u00c1ZISOK *\/\n\n.crm-persuasion{\n  margin:0 28px 30px;\n  padding:34px;\n  border-radius:25px;\n  background:#f7faf8;\n  border:1px solid var(--line);\n}\n\n.crm-section-head{\n  max-width:900px;\n  margin:0 auto 28px;\n  text-align:center;\n}\n\n.crm-section-head h3{\n  margin:0 0 11px;\n  color:var(--deep);\n  font-size:36px;\n  line-height:1.1;\n  letter-spacing:-.04em;\n}\n\n.crm-section-head p{\n  margin:0;\n  color:var(--muted);\n  font-size:17px;\n  line-height:1.65;\n}\n\n.crm-persuasion-grid{\n  display:grid;\n  grid-template-columns:repeat(4,1fr);\n  gap:13px;\n}\n\n.crm-persuasion-item{\n  position:relative;\n  padding:24px 18px;\n  border-radius:19px;\n  background:#fff;\n  border:1px solid var(--line);\n}\n\n.crm-persuasion-num{\n  width:44px;\n  height:44px;\n  display:flex;\n  align-items:center;\n  justify-content:center;\n  margin-bottom:14px;\n  border-radius:13px;\n  background:var(--green);\n  color:#fff;\n  font-weight:900;\n}\n\n.crm-persuasion-item strong{\n  display:block;\n  margin-bottom:8px;\n  color:var(--deep);\n  font-size:17px;\n}\n\n.crm-persuasion-item p{\n  margin:0;\n  color:var(--muted);\n  font-size:14px;\n  line-height:1.55;\n}\n\n\/* NEM UGYANAZ *\/\n\n.crm-not-same{\n  margin:0 28px 30px;\n  padding:42px 30px;\n  text-align:center;\n  color:#fff;\n  border-radius:25px;\n  background:var(--deep);\n}\n\n.crm-not-same small{\n  display:block;\n  margin-bottom:9px;\n  color:#9fd8b3;\n  font-size:12px;\n  font-weight:900;\n  letter-spacing:.12em;\n  text-transform:uppercase;\n}\n\n.crm-not-same h3{\n  max-width:950px;\n  margin:0 auto 16px;\n  color:#fff;\n  font-size:43px;\n  line-height:1.06;\n  letter-spacing:-.045em;\n}\n\n.crm-not-same p{\n  max-width:860px;\n  margin:0 auto;\n  color:#d7eade;\n  font-size:18px;\n  line-height:1.7;\n}\n\n\/* MI KELL NEKI *\/\n\n.crm-needs{\n  margin:0 28px 30px;\n  padding:34px;\n  border-radius:25px;\n  background:var(--mint);\n  border:1px solid #c9e2d2;\n}\n\n.crm-needs-grid{\n  display:grid;\n  grid-template-columns:repeat(4,1fr);\n  gap:13px;\n}\n\n.crm-needs-item{\n  padding:23px 18px;\n  text-align:center;\n  border-radius:19px;\n  background:#fff;\n  border:1px solid #d1e4d8;\n}\n\n.crm-needs-item span{\n  display:inline-block;\n  margin-bottom:11px;\n  padding:6px 10px;\n  border-radius:999px;\n  background:var(--mint);\n  color:var(--green);\n  font-size:11px;\n  font-weight:900;\n}\n\n.crm-needs-item strong{\n  display:block;\n  margin-bottom:8px;\n  color:var(--deep);\n  font-size:18px;\n}\n\n.crm-needs-item p{\n  margin:0;\n  color:var(--muted);\n  font-size:14px;\n  line-height:1.55;\n}\n\n\/* HIBA *\/\n\n.crm-error{\n  margin:0 28px 30px;\n  padding:38px 30px;\n  text-align:center;\n  border-radius:25px;\n  background:var(--redsoft);\n  border:1px solid #efd3cf;\n}\n\n.crm-error small{\n  display:block;\n  margin-bottom:9px;\n  color:var(--red);\n  font-size:12px;\n  font-weight:900;\n  letter-spacing:.12em;\n  text-transform:uppercase;\n}\n\n.crm-error h3{\n  max-width:920px;\n  margin:0 auto 15px;\n  color:#743029;\n  font-size:40px;\n  line-height:1.08;\n  letter-spacing:-.045em;\n}\n\n.crm-error p{\n  max-width:850px;\n  margin:0 auto;\n  color:#705853;\n  font-size:18px;\n  line-height:1.7;\n}\n\n\/* KOLLABOR\u00c1CI\u00d3 *\/\n\n.crm-team{\n  margin:0 28px 30px;\n  padding:35px;\n  color:#fff;\n  border-radius:25px;\n  background:linear-gradient(135deg,#17643f,#2d925a);\n}\n\n.crm-team-head{\n  max-width:900px;\n  margin:0 auto 30px;\n  text-align:center;\n}\n\n.crm-team-head small{\n  display:block;\n  margin-bottom:8px;\n  color:#c5ead1;\n  font-size:12px;\n  font-weight:900;\n  letter-spacing:.12em;\n  text-transform:uppercase;\n}\n\n.crm-team-head h3{\n  margin:0 0 12px;\n  color:#fff;\n  font-size:40px;\n  line-height:1.07;\n  letter-spacing:-.045em;\n}\n\n.crm-team-head p{\n  margin:0;\n  color:#e1f1e6;\n  font-size:17px;\n  line-height:1.65;\n}\n\n.crm-team-flow{\n  display:grid;\n  grid-template-columns:1fr 42px 1fr 42px 1fr 42px 1fr;\n  gap:7px;\n  align-items:center;\n}\n\n.crm-team-step{\n  min-height:175px;\n  padding:21px 14px;\n  display:flex;\n  flex-direction:column;\n  justify-content:center;\n  text-align:center;\n  border:1px solid rgba(255,255,255,.16);\n  border-radius:18px;\n  background:rgba(255,255,255,.1);\n}\n\n.crm-team-step strong{\n  display:block;\n  margin-bottom:8px;\n  color:#fff;\n  font-size:17px;\n}\n\n.crm-team-step span{\n  color:#d9ebdf;\n  font-size:13px;\n  line-height:1.5;\n}\n\n.crm-team-arrow{\n  text-align:center;\n  color:#bfe6cc;\n  font-size:25px;\n  font-weight:900;\n}\n\n\/* P\u00c9LDA *\/\n\n.crm-expert-example{\n  margin:0 28px 30px;\n  overflow:hidden;\n  border-radius:25px;\n  border:1px solid var(--line);\n}\n\n.crm-expert-example-top{\n  padding:34px 30px;\n  text-align:center;\n  background:#f7faf8;\n}\n\n.crm-expert-example-top small{\n  display:block;\n  margin-bottom:8px;\n  color:var(--green);\n  font-size:12px;\n  font-weight:900;\n  letter-spacing:.12em;\n  text-transform:uppercase;\n}\n\n.crm-expert-example-top h3{\n  max-width:900px;\n  margin:0 auto 11px;\n  color:var(--deep);\n  font-size:37px;\n  line-height:1.09;\n  letter-spacing:-.04em;\n}\n\n.crm-expert-example-top p{\n  max-width:840px;\n  margin:0 auto;\n  color:var(--muted);\n  font-size:17px;\n  line-height:1.65;\n}\n\n.crm-expert-grid{\n  display:grid;\n  grid-template-columns:1fr 1fr;\n}\n\n.crm-expert-box{\n  padding:31px;\n}\n\n.crm-expert-box:first-child{\n  background:var(--redsoft);\n  border-right:1px solid var(--line);\n}\n\n.crm-expert-box:last-child{\n  background:var(--mint);\n}\n\n.crm-expert-box h4{\n  margin:0 0 15px;\n  font-size:27px;\n  line-height:1.15;\n  letter-spacing:-.035em;\n}\n\n.crm-expert-box:first-child h4{color:#743029;}\n.crm-expert-box:last-child h4{color:var(--deep);}\n\n.crm-expert-row{\n  display:flex;\n  gap:10px;\n  margin:13px 0;\n  color:var(--muted);\n  font-size:15px;\n  line-height:1.5;\n}\n\n.crm-expert-box:first-child .crm-expert-row b{\n  color:var(--red);\n}\n\n.crm-expert-box:last-child .crm-expert-row b{\n  color:var(--green);\n}\n\n\/* BRIEF *\/\n\n.crm-brief{\n  margin:0 28px 30px;\n  padding:34px;\n  border-radius:25px;\n  background:var(--goldsoft);\n  border:1px solid #ead79f;\n}\n\n.crm-brief-head{\n  max-width:880px;\n  margin:0 auto 27px;\n  text-align:center;\n}\n\n.crm-brief-head small{\n  display:block;\n  margin-bottom:8px;\n  color:#8b691a;\n  font-size:12px;\n  font-weight:900;\n  letter-spacing:.12em;\n  text-transform:uppercase;\n}\n\n.crm-brief-head h3{\n  margin:0 0 11px;\n  color:#49390f;\n  font-size:37px;\n  line-height:1.08;\n  letter-spacing:-.04em;\n}\n\n.crm-brief-head p{\n  margin:0;\n  color:#66582f;\n  font-size:17px;\n  line-height:1.65;\n}\n\n.crm-brief-grid{\n  display:grid;\n  grid-template-columns:repeat(4,1fr);\n  gap:12px;\n}\n\n.crm-brief-item{\n  padding:22px 17px;\n  border-radius:18px;\n  background:#fff;\n  border:1px solid #eadcae;\n}\n\n.crm-brief-item span{\n  display:block;\n  margin-bottom:8px;\n  color:#8b691a;\n  font-size:11px;\n  font-weight:900;\n  text-transform:uppercase;\n}\n\n.crm-brief-item strong{\n  display:block;\n  margin-bottom:7px;\n  color:#49390f;\n  font-size:17px;\n}\n\n.crm-brief-item p{\n  margin:0;\n  color:#6c6040;\n  font-size:13px;\n  line-height:1.5;\n}\n\n\/* \u00c9RT\u00c9KES\u00cdT\u0150 NEM SZAK\u00c9RT\u0150 *\/\n\n.crm-salesperson{\n  margin:0 28px 30px;\n  padding:42px 30px;\n  text-align:center;\n  border-radius:25px;\n  background:var(--deep);\n  color:#fff;\n}\n\n.crm-salesperson small{\n  display:block;\n  margin-bottom:9px;\n  color:#9fd8b3;\n  font-size:12px;\n  font-weight:900;\n  letter-spacing:.12em;\n  text-transform:uppercase;\n}\n\n.crm-salesperson h3{\n  max-width:930px;\n  margin:0 auto 16px;\n  color:#fff;\n  font-size:42px;\n  line-height:1.06;\n  letter-spacing:-.045em;\n}\n\n.crm-salesperson p{\n  max-width:850px;\n  margin:0 auto;\n  color:#d7eade;\n  font-size:18px;\n  line-height:1.7;\n}\n\n\/* EXCEL *\/\n\n.crm-excel{\n  margin:0 28px 30px;\n  padding:40px 30px;\n  text-align:center;\n  border-radius:25px;\n  background:var(--redsoft);\n  border:1px solid #efd3cf;\n}\n\n.crm-excel small{\n  display:block;\n  margin-bottom:9px;\n  color:var(--red);\n  font-size:12px;\n  font-weight:900;\n  letter-spacing:.12em;\n  text-transform:uppercase;\n}\n\n.crm-excel h3{\n  max-width:900px;\n  margin:0 auto 15px;\n  color:#743029;\n  font-size:42px;\n  line-height:1.07;\n  letter-spacing:-.045em;\n}\n\n.crm-excel p{\n  max-width:850px;\n  margin:0 auto;\n  color:#705853;\n  font-size:18px;\n  line-height:1.7;\n}\n\n\/* L\u00c9NYEG *\/\n\n.crm-collab-final{\n  padding:48px 28px;\n  text-align:center;\n  color:#fff;\n  background:var(--deep);\n}\n\n.crm-collab-final small{\n  display:block;\n  margin-bottom:9px;\n  color:#9fd8b3;\n  font-size:12px;\n  font-weight:900;\n  letter-spacing:.12em;\n  text-transform:uppercase;\n}\n\n.crm-collab-final h3{\n  max-width:950px;\n  margin:0 auto 17px;\n  color:#fff;\n  font-size:44px;\n  line-height:1.05;\n  letter-spacing:-.05em;\n}\n\n.crm-collab-final p{\n  max-width:870px;\n  margin:0 auto;\n  color:#d7eade;\n  font-size:18px;\n  line-height:1.7;\n}\n\n\/* CTA *\/\n\n.crm-collab-cta{\n  padding:47px 28px 50px;\n  text-align:center;\n  color:#fff;\n  background:linear-gradient(135deg,#17643f,#2d925a);\n}\n\n.crm-collab-cta h3{\n  max-width:930px;\n  margin:0 auto 15px;\n  color:#fff;\n  font-size:40px;\n  line-height:1.08;\n  letter-spacing:-.045em;\n}\n\n.crm-collab-cta p{\n  max-width:850px;\n  margin:0 auto 24px;\n  color:#e1f1e6;\n  font-size:18px;\n  line-height:1.65;\n}\n\n.crm-collab-button{\n  display:inline-block;\n  padding:16px 27px;\n  border-radius:999px;\n  background:#fff;\n  color:var(--deep) !important;\n  text-decoration:none !important;\n  font-weight:900;\n}\n\n@media(max-width:900px){\n  .crm-persuasion-grid,\n  .crm-needs-grid,\n  .crm-brief-grid{\n    grid-template-columns:1fr 1fr;\n  }\n\n  .crm-team-flow{\n    grid-template-columns:1fr;\n  }\n\n  .crm-team-arrow{\n    transform:rotate(90deg);\n  }\n}\n\n@media(max-width:760px){\n  .crm-expert-grid{\n    grid-template-columns:1fr;\n  }\n\n  .crm-expert-box:first-child{\n    border-right:0;\n    border-bottom:1px solid var(--line);\n  }\n}\n\n@media(max-width:680px){\n  .crm-collab-wrap{\n    margin:20px auto;\n    padding:0 12px;\n  }\n\n  .crm-collab-hero{\n    padding:32px 24px;\n  }\n\n  .crm-collab-hero p{\n    font-size:18px;\n  }\n\n  .crm-persuasion-grid,\n  .crm-needs-grid,\n  .crm-brief-grid{\n    grid-template-columns:1fr;\n  }\n\n  .crm-persuasion,\n  .crm-not-same,\n  .crm-needs,\n  .crm-error,\n  .crm-team,\n  .crm-expert-example,\n  .crm-brief,\n  .crm-salesperson,\n  .crm-excel{\n    margin-left:18px;\n    margin-right:18px;\n  }\n}\n<\/style>\n\n\n<div class=\"crm-collab-wrap\">\n<div class=\"crm-collab-card\">\n\n\n<!-- HERO -->\n\n<section class=\"crm-collab-hero\">\n\n<div class=\"crm-collab-badge\">\nAZ \u00c9RDEKL\u0150D\u0150 NEM EGY \u00c1LLAPOT\n<\/div>\n\n<h2>\nHol tartunk<br>\n<span>a vev\u0151 meggy\u0151z\u00e9s\u00e9ben?<\/span>\n<\/h2>\n\n<p>\nAz egyik vev\u0151jel\u00f6lt m\u00e9g csak felismerte,\nhogy probl\u00e9m\u00e1ja van.\n\nA m\u00e1sik m\u00e1r megold\u00e1st keres.\n\nA harmadik benn\u00fcnket hasonl\u00edt \u00f6ssze a konkurenci\u00e1val.\n\nA negyedik pedig szinte d\u00f6nt\u00f6tt,\ncsak egy szakmai k\u00e9rd\u00e9sre v\u00e1r v\u00e1laszt.\n\n<br><br>\n\n<strong>\nUgyan\u00fagy kell b\u00e1nni vel\u00fck?\n\nNyilv\u00e1nval\u00f3an nem.\n<\/strong>\n<\/p>\n\n<\/section>\n\n\n<!-- INTRO -->\n\n<section class=\"crm-collab-intro\">\n\n<small>\nEZ\u00c9RT VAN \u00c9RT\u00c9KES\u00cdT\u00c9SI FOLYAMAT\n<\/small>\n\n<h3>\nNem egyszer\u0171en \u201e\u00e9rdekl\u0151d\u0151ink\u201d vannak.\n<\/h3>\n\n<p>\n<strong>\nK\u00fcl\u00f6nb\u00f6z\u0151 meggy\u0151z\u00f6tts\u00e9gi \u00e1llapotban l\u00e9v\u0151 vev\u0151jel\u00f6ltjeink vannak.\n<\/strong>\n\n<br><br>\n\n\u00c9s att\u00f3l f\u00fcgg\u0151en,\nhogy egy vev\u0151jel\u00f6lt hol tart a d\u00f6nt\u00e9s\u00e9ben,\nm\u00e1s inform\u00e1ci\u00f3ra,\nm\u00e1s \u00e9rvre,\nm\u00e1s teend\u0151re\n\u00e9s ak\u00e1r <strong>m\u00e1s ember seg\u00edts\u00e9g\u00e9re<\/strong> lehet sz\u00fcks\u00e9g.\n\n<br><br>\n\nEzt kell tudni kezelni.\n<\/p>\n\n<\/section>\n\n\n<!-- F\u00c1ZISOK -->\n\n<section class=\"crm-persuasion\">\n\n<div class=\"crm-section-head\">\n\n<small>\nN\u00c9GY VEV\u0150 \u2013 N\u00c9GY K\u00dcL\u00d6NB\u00d6Z\u0150 FELADAT\n<\/small>\n\n<h3>\nUgyanabban a pipeline-ban vannak. De nem ugyanott.\n<\/h3>\n\n<p>\nA k\u00f6vetkez\u0151 \u00e9rt\u00e9kes\u00edt\u00e9si l\u00e9p\u00e9snek\n<strong>mindig az aktu\u00e1lis meggy\u0151z\u00f6tts\u00e9gi \u00e1llapothoz kell igazodnia.<\/strong>\n<\/p>\n\n<\/div>\n\n\n<div class=\"crm-persuasion-grid\">\n\n<div class=\"crm-persuasion-item\">\n<div class=\"crm-persuasion-num\">1<\/div>\n<strong>PROBL\u00c9MAFELISMER\u00c9S<\/strong>\n<p>A vev\u0151 m\u00e9g azt pr\u00f3b\u00e1lja meg\u00e9rteni, val\u00f3ban sz\u00fcks\u00e9ge van-e v\u00e1ltoztat\u00e1sra.<\/p>\n<\/div>\n\n<div class=\"crm-persuasion-item\">\n<div class=\"crm-persuasion-num\">2<\/div>\n<strong>MEGOLD\u00c1SKERES\u00c9S<\/strong>\n<p>M\u00e1r tudja, hogy l\u00e9pnie kell. A lehets\u00e9ges megold\u00e1sokat vizsg\u00e1lja.<\/p>\n<\/div>\n\n<div class=\"crm-persuasion-item\">\n<div class=\"crm-persuasion-num\">3<\/div>\n<strong>\u00d6SSZEHASONL\u00cdT\u00c1S<\/strong>\n<p>M\u00e1r szolg\u00e1ltat\u00f3kat, aj\u00e1nlatokat, felt\u00e9teleket \u00e9s kock\u00e1zatokat m\u00e9rlegel.<\/p>\n<\/div>\n\n<div class=\"crm-persuasion-item\">\n<div class=\"crm-persuasion-num\">4<\/div>\n<strong>D\u00d6NT\u00c9S<\/strong>\n<p>M\u00e1r csak a v\u00e9gs\u0151 bizonytalans\u00e1gokat kell megsz\u00fcntetni a d\u00f6nt\u00e9s el\u0151tt.<\/p>\n<\/div>\n\n<\/div>\n\n<\/section>\n\n\n<!-- NEM UGYANAZ -->\n\n<section class=\"crm-not-same\">\n\n<small>\nAZ \u00c9RT\u00c9KES\u00cdT\u00c9S L\u00c9NYEGE\n<\/small>\n\n<h3>\nNem azt kell mondani a vev\u0151nek, amit mi szeretn\u00e9nk elmondani.\n<\/h3>\n\n<p>\nHanem azt kell felismerni,\n\n<strong>\nmi sz\u00fcks\u00e9ges ahhoz,\nhogy a vev\u0151 a jelenlegi \u00e1llapot\u00e1b\u00f3l\na k\u00f6vetkez\u0151 d\u00f6nt\u00e9si \u00e1llapotba jusson.\n<\/strong>\n\n<br><br>\n\nEz az \u00e9rt\u00e9kes\u00edt\u00e9si folyamat egyik legfontosabb k\u00e9rd\u00e9se.\n<\/p>\n\n<\/section>\n\n\n<!-- MI KELL -->\n\n<section class=\"crm-needs\">\n\n<div class=\"crm-section-head\">\n\n<small>\nMINDEN F\u00c1ZISBAN M\u00c1S LEHET A K\u00d6VETKEZ\u0150 L\u00c9P\u00c9S\n<\/small>\n\n<h3>\nA vev\u0151nek mindig azt kell megkapnia, ami a tov\u00e1bbl\u00e9p\u00e9s\u00e9hez hi\u00e1nyzik.\n<\/h3>\n\n<\/div>\n\n\n<div class=\"crm-needs-grid\">\n\n<div class=\"crm-needs-item\">\n<span>1. F\u00c1ZIS<\/span>\n<strong>Meg\u00e9rt\u00e9s<\/strong>\n<p>Mi a probl\u00e9ma, \u00e9s mi t\u00f6rt\u00e9nik, ha nem oldjuk meg?<\/p>\n<\/div>\n\n<div class=\"crm-needs-item\">\n<span>2. F\u00c1ZIS<\/span>\n<strong>Bizalom<\/strong>\n<p>Mi\u00e9rt lehet a mi megold\u00e1sunk megfelel\u0151 az adott probl\u00e9m\u00e1ra?<\/p>\n<\/div>\n\n<div class=\"crm-needs-item\">\n<span>3. F\u00c1ZIS<\/span>\n<strong>Bizony\u00edt\u00e9k<\/strong>\n<p>Referenci\u00e1k, szakmai r\u00e9szletek, megt\u00e9r\u00fcl\u00e9s vagy konkr\u00e9t v\u00e1laszok.<\/p>\n<\/div>\n\n<div class=\"crm-needs-item\">\n<span>4. F\u00c1ZIS<\/span>\n<strong>Biztons\u00e1g<\/strong>\n<p>A v\u00e9gs\u0151 kock\u00e1zatok \u00e9s bizonytalans\u00e1gok megsz\u00fcntet\u00e9se.<\/p>\n<\/div>\n\n<\/div>\n\n<\/section>\n\n\n<!-- HIBA -->\n\n<section class=\"crm-error\">\n\n<small>\n\u00c9S ITT J\u00d6HET AZ ELAD\u00c1ST VESZ\u00c9LYEZTET\u0150 HIBA\n<\/small>\n\n<h3>\nMi t\u00f6rt\u00e9nik, ha az \u00e9rt\u00e9kes\u00edt\u0151 nem tudja megv\u00e1laszolni a vev\u0151 szakmai k\u00e9rd\u00e9s\u00e9t?\n<\/h3>\n\n<p>\nTal\u00e1lgat?\n\nMeg\u00edg\u00e9ri, hogy majd ut\u00e1nan\u00e9z?\n\nE-mailt \u00edr valakinek?\n\nFelh\u00edv egy koll\u00e9g\u00e1t?\n\nElfelejti?\n\nA szak\u00e9rt\u0151 nem kap el\u00e9g inform\u00e1ci\u00f3t?\n\nH\u00e1rom nap m\u00falva der\u00fcl ki, hogy senki nem v\u00e1laszolt?\n\n<br><br>\n\n<strong>\nEgy el\u0151rehaladott \u00fcgyletet ilyen apr\u00f3s\u00e1gokon is el lehet vesz\u00edteni.\n<\/strong>\n<\/p>\n\n<\/section>\n\n\n<!-- KOLLABOR\u00c1CI\u00d3 -->\n\n<section class=\"crm-team\">\n\n<div class=\"crm-team-head\">\n\n<small>\nERRE VAL\u00d3 A KOLLABOR\u00c1CI\u00d3\n<\/small>\n\n<h3>\nAz \u00e9rt\u00e9kes\u00edt\u0151nek nem kell mindenhez \u00e9rtenie.\n<\/h3>\n\n<p>\nDe tudnia kell,\n<strong>mikor, kit \u00e9s milyen feladattal kell bevonni az \u00e9rt\u00e9kes\u00edt\u00e9sbe.<\/strong>\n\n<br><br>\n\nEgy fejlett CRM-ben az \u00e9rt\u00e9kes\u00edt\u00e9s nem felt\u00e9tlen\u00fcl egyetlen ember mag\u00e1n\u00fcgye.\n<\/p>\n\n<\/div>\n\n\n<div class=\"crm-team-flow\">\n\n<div class=\"crm-team-step\">\n<strong>1. FELMER\u00dcL A K\u00c9RD\u00c9S<\/strong>\n<span>A vev\u0151nek olyan szakmai inform\u00e1ci\u00f3ra van sz\u00fcks\u00e9ge, amelyhez specialist\u00e1t kell bevonni.<\/span>\n<\/div>\n\n<div class=\"crm-team-arrow\">\u2192<\/div>\n\n<div class=\"crm-team-step\">\n<strong>2. BEVONJUK A SZAK\u00c9RT\u0150T<\/strong>\n<span>A megfelel\u0151 koll\u00e9ga konkr\u00e9t feladatot kap az \u00fcgylethez kapcsol\u00f3d\u00f3an.<\/span>\n<\/div>\n\n<div class=\"crm-team-arrow\">\u2192<\/div>\n\n<div class=\"crm-team-step\">\n<strong>3. MEGKAPJA A KONTEXTUST<\/strong>\n<span>L\u00e1tja a sz\u00fcks\u00e9ges \u00fcgyf\u00e9l- \u00e9s \u00fcgyletinform\u00e1ci\u00f3kat, nem kell mindent null\u00e1r\u00f3l elmagyar\u00e1zni.<\/span>\n<\/div>\n\n<div class=\"crm-team-arrow\">\u2192<\/div>\n\n<div class=\"crm-team-step\">\n<strong>4. HAT\u00c1RID\u0150RE V\u00c1LASZOL<\/strong>\n<span>Egy\u00e9rtelm\u0171, mit, milyen r\u00e9szletess\u00e9ggel \u00e9s mikorra kell elk\u00e9sz\u00edtenie.<\/span>\n<\/div>\n\n<\/div>\n\n<\/section>\n\n\n<!-- P\u00c9LDA -->\n\n<section class=\"crm-expert-example\">\n\n<div class=\"crm-expert-example-top\">\n\n<small>\nP\u00c9LDA: EGY M\u0170SZAKI K\u00c9RD\u00c9S D\u00d6NT\u00c9S EL\u0150TT\n<\/small>\n\n<h3>\nA vev\u0151 m\u00e1r majdnem megvette. Csak egy szakmai k\u00e9rd\u00e9se maradt.\n<\/h3>\n\n<p>\nIlyenkor a v\u00e1lasz min\u0151s\u00e9ge mellett\n<strong>a v\u00e1lasz sebess\u00e9ge \u00e9s szervezetts\u00e9ge is az \u00e9rt\u00e9kes\u00edt\u00e9s r\u00e9sze.<\/strong>\n<\/p>\n\n<\/div>\n\n\n<div class=\"crm-expert-grid\">\n\n<div class=\"crm-expert-box\">\n\n<h4>\nExcel + e-mail + telefon\n<\/h4>\n\n<div class=\"crm-expert-row\">\n<b>\u00d7<\/b>\n<span>Az \u00e9rt\u00e9kes\u00edt\u0151 k\u00fcl\u00f6n e-mailt \u00edr a szak\u00e9rt\u0151nek.<\/span>\n<\/div>\n\n<div class=\"crm-expert-row\">\n<b>\u00d7<\/b>\n<span>Elmagyar\u00e1zza neki, melyik \u00fcgyf\u00e9lr\u0151l van sz\u00f3.<\/span>\n<\/div>\n\n<div class=\"crm-expert-row\">\n<b>\u00d7<\/b>\n<span>\u00c1tk\u00fcldi a sz\u00fcks\u00e9ges dokumentumokat.<\/span>\n<\/div>\n\n<div class=\"crm-expert-row\">\n<b>\u00d7<\/b>\n<span>K\u00fcl\u00f6n meg\u00edrja, mit kellene megv\u00e1laszolni.<\/span>\n<\/div>\n\n<div class=\"crm-expert-row\">\n<b>\u00d7<\/b>\n<span>K\u00e9s\u0151bb ellen\u0151rzi, elk\u00e9sz\u00fclt-e.<\/span>\n<\/div>\n\n<div class=\"crm-expert-row\">\n<b>\u00d7<\/b>\n<span>Ha elfelejti ellen\u0151rizni, a feladat k\u00f6nnyen elakad.<\/span>\n<\/div>\n\n<\/div>\n\n\n<div class=\"crm-expert-box\">\n\n<h4>\nSzervezett CRM-folyamat\n<\/h4>\n\n<div class=\"crm-expert-row\">\n<b>\u2713<\/b>\n<span>A szak\u00e9rt\u0151t bevonjuk a konkr\u00e9t \u00fcgyletbe.<\/span>\n<\/div>\n\n<div class=\"crm-expert-row\">\n<b>\u2713<\/b>\n<span>Megkapja a feladat elv\u00e9gz\u00e9s\u00e9hez sz\u00fcks\u00e9ges kontextust.<\/span>\n<\/div>\n\n<div class=\"crm-expert-row\">\n<b>\u2713<\/b>\n<span>Egy\u00e9rtelm\u0171en r\u00f6gz\u00edthet\u0151, mire van sz\u00fcks\u00e9g.<\/span>\n<\/div>\n\n<div class=\"crm-expert-row\">\n<b>\u2713<\/b>\n<span>Megadhat\u00f3 a hat\u00e1rid\u0151.<\/span>\n<\/div>\n\n<div class=\"crm-expert-row\">\n<b>\u2713<\/b>\n<span>A feladat kapcsol\u00f3dik az \u00fcgylethez.<\/span>\n<\/div>\n\n<div class=\"crm-expert-row\">\n<b>\u2713<\/b>\n<span>Az \u00e9rt\u00e9kes\u00edt\u0151 \u00e1tl\u00e1that\u00f3bban k\u00f6vetheti a tov\u00e1bbl\u00e9p\u00e9st.<\/span>\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n\n\n<!-- BRIEF -->\n\n<section class=\"crm-brief\">\n\n<div class=\"crm-brief-head\">\n\n<small>\nA \u201eK\u00c9RDEZD MEG A M\u00c9RN\u00d6K\u00d6T\u201d NEM FELADATKIAD\u00c1S\n<\/small>\n\n<h3>\nA szak\u00e9rt\u0151nek pontos brief kell.\n<\/h3>\n\n<p>\nNem el\u00e9g annyit mondani:\n\n<strong>\u201eN\u00e9zz r\u00e1 erre, l\u00e9gyszi.\u201d<\/strong>\n\n<br><br>\n\nA professzion\u00e1lis egy\u00fcttm\u0171k\u00f6d\u00e9shez egy\u00e9rtelm\u0171 feladat kell.\n<\/p>\n\n<\/div>\n\n\n<div class=\"crm-brief-grid\">\n\n<div class=\"crm-brief-item\">\n<span>MIT?<\/span>\n<strong>A konkr\u00e9t k\u00e9rd\u00e9s<\/strong>\n<p>Pontosan mire kell v\u00e1laszt adni?<\/p>\n<\/div>\n\n<div class=\"crm-brief-item\">\n<span>MI\u00c9RT?<\/span>\n<strong>Az \u00fczleti kontextus<\/strong>\n<p>Mi\u00e9rt fontos ez a vev\u0151 d\u00f6nt\u00e9s\u00e9hez?<\/p>\n<\/div>\n\n<div class=\"crm-brief-item\">\n<span>MIKORRA?<\/span>\n<strong>A hat\u00e1rid\u0151<\/strong>\n<p>Mikorra kell rendelkez\u00e9sre \u00e1llnia a v\u00e1lasznak?<\/p>\n<\/div>\n\n<div class=\"crm-brief-item\">\n<span>HOGYAN?<\/span>\n<strong>Az elv\u00e1rt eredm\u00e9ny<\/strong>\n<p>Milyen form\u00e1ban \u00e9s milyen r\u00e9szletess\u00e9ggel kell v\u00e1laszolni?<\/p>\n<\/div>\n\n<\/div>\n\n<\/section>\n\n\n<!-- \u00c9RT\u00c9KES\u00cdT\u0150 -->\n\n<section class=\"crm-salesperson\">\n\n<small>\nEZ A PROFESSZION\u00c1LIS \u00c9RT\u00c9KES\u00cdT\u00c9S\n<\/small>\n\n<h3>\nAz \u00e9rt\u00e9kes\u00edt\u0151nek nem kell m\u00e9rn\u00f6knek, jog\u00e1sznak, p\u00e9nz\u00fcgyesnek \u00e9s term\u00e9kszak\u00e9rt\u0151nek lennie.\n<\/h3>\n\n<p>\nAz \u00e9rt\u00e9kes\u00edt\u0151 feladata az,\nhogy <strong>k\u00e9zben tartsa az \u00fcgyletet.<\/strong>\n\n<br><br>\n\nHa a vev\u0151 d\u00f6nt\u00e9s\u00e9hez m\u0171szaki v\u00e1lasz kell,\nbevonja a m\u0171szaki szak\u00e9rt\u0151t.\n\nHa p\u00e9nz\u00fcgyi sz\u00e1m\u00edt\u00e1s kell,\nbevonja a p\u00e9nz\u00fcgyet.\n\nHa jogi k\u00e9rd\u00e9s mer\u00fcl fel,\nbevonja a jog\u00e1szt.\n\n<br><br>\n\n<strong>\nDe az \u00fcgylet ett\u0151l m\u00e9g nem ker\u00fclhet ki senkinek a l\u00e1t\u00f3k\u00f6r\u00e9b\u0151l.\n<\/strong>\n<\/p>\n\n<\/section>\n\n\n<!-- EXCEL -->\n\n<section class=\"crm-excel\">\n\n<small>\n\u00c9S MINDEZT EXCELBEN?\n<\/small>\n\n<h3>\nEgy Excel-felhaszn\u00e1l\u00f3 ilyesmir\u0151l m\u00e9g csak ne is \u00e1lmodjon.\n<\/h3>\n\n<p>\nAz Excelben term\u00e9szetesen lehet egy \u00fajabb oszlopot l\u00e9trehozni:\n\n<strong>\u201eM\u0171szaki v\u00e1lasz sz\u00fcks\u00e9ges\u201d.<\/strong>\n\n<br><br>\n\nMajd egy m\u00e1sikat:\n\n<strong>\u201eFelel\u0151s\u201d.<\/strong>\n\nMajd m\u00e9g egyet:\n\n<strong>\u201eHat\u00e1rid\u0151\u201d.<\/strong>\n\nMajd m\u00e9g egyet:\n\n<strong>\u201eV\u00e1lasz\u201d.<\/strong>\n\n<br><br>\n\nCsakhogy ett\u0151l m\u00e9g nem j\u00f6tt l\u00e9tre\n<strong>egy\u00fcttm\u0171k\u00f6d\u0151 \u00e9rt\u00e9kes\u00edt\u00e9si folyamat.<\/strong>\n\n<br><br>\n\nEgy t\u00e1bl\u00e1zatban adatokat vezet\u00fcnk.\n\n<strong>\nEgy CRM-ben munk\u00e1t szervez\u00fcnk egy \u00fczleti c\u00e9l \u2013 az \u00fcgylet megnyer\u00e9se \u2013 k\u00f6r\u00e9.\n<\/strong>\n<\/p>\n\n<\/section>\n\n\n<!-- L\u00c9NYEG -->\n\n<section class=\"crm-collab-final\">\n\n<small>\nA K\u00dcL\u00d6NBS\u00c9G \u00d3RI\u00c1SI\n<\/small>\n\n<h3>\nNem \u00fcgyf\u00e9ladatokat kell kezelni.<br>\nAz \u00fcgyletet kell el\u0151revinni.\n<\/h3>\n\n<p>\nEhhez tudnunk kell,\n\n<strong>\nhol tart a vev\u0151 a meggy\u0151z\u00e9s folyamat\u00e1ban,\nmi akad\u00e1lyozza a k\u00f6vetkez\u0151 l\u00e9p\u00e9sben,\nmi a k\u00f6vetkez\u0151 teend\u0151,\nki tud ebben seg\u00edteni,\nmit kell tennie,\n\u00e9s mikorra kell elk\u00e9sz\u00fclnie vele.\n<\/strong>\n\n<br><br>\n\nEz m\u00e1r nem vev\u0151nyilv\u00e1ntart\u00e1s.\n\n<strong>\nEz professzion\u00e1lisan szervezett \u00e9rt\u00e9kes\u00edt\u00e9s.\n<\/strong>\n<\/p>\n\n<\/section>\n\n\n<!-- CTA -->\n\n<section class=\"crm-collab-cta\">\n\n<h3>\nNe azt tartsa nyilv\u00e1n,<br>\nhogy van egy \u00e9rdekl\u0151d\u0151je.\n<\/h3>\n\n<p>\nTudja azt is,\n\n<strong>\nhol tart a d\u00f6nt\u00e9sben,\nmi kell a tov\u00e1bbl\u00e9p\u00e9s\u00e9hez,\n\u00e9s kinek mit kell tennie az\u00e9rt,\nhogy az \u00fcgyletb\u0151l szerz\u0151d\u00e9s legyen.\n<\/strong>\n\n<br><br>\n\nErre val\u00f3 egy professzion\u00e1lisan fel\u00e9p\u00edtett \u00e9rt\u00e9kes\u00edt\u00e9si CRM.\n<\/p>\n\n<a class=\"crm-collab-button\"\nhref=\"https:\/\/crm-marketing.hu\/\">\nSzervezze folyamatt\u00e1 az \u00e9rt\u00e9kes\u00edt\u00e9st \u2192\n<\/a>\n\n<\/section>\n\n\n<\/div>\n<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>AZ \u00c9RDEKL\u0150D\u0150 NEM EGY \u00c1LLAPOT Hol tartunk a vev\u0151 meggy\u0151z\u00e9s\u00e9ben? Az egyik vev\u0151jel\u00f6lt m\u00e9g csak felismerte, hogy probl\u00e9m\u00e1ja van. A m\u00e1sik m\u00e1r megold\u00e1st keres. A harmadik benn\u00fcnket hasonl\u00edt..<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"iawp_total_views":2,"footnotes":""},"categories":[44,47,46,45,43,1],"tags":[48,53,49,50,24,25,52,51],"class_list":["post-109194","post","type-post","status-publish","format-standard","hentry","category-crm_customer_relationship_management","category-eladasnoveles","category-ertekesitestamogatas","category-magyar_nyelvu_magyarul","category-pipedrive","category-uncategorized","tag-crm","tag-eladasnoveles","tag-ertekesites","tag-ertekesitestamogatas","tag-growth","tag-ideas","tag-magyar-nyelvu","tag-pipedrive"],"_links":{"self":[{"href":"https:\/\/crm-marketing.hu\/index.php\/wp-json\/wp\/v2\/posts\/109194","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/crm-marketing.hu\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/crm-marketing.hu\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/crm-marketing.hu\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/crm-marketing.hu\/index.php\/wp-json\/wp\/v2\/comments?post=109194"}],"version-history":[{"count":5,"href":"https:\/\/crm-marketing.hu\/index.php\/wp-json\/wp\/v2\/posts\/109194\/revisions"}],"predecessor-version":[{"id":109204,"href":"https:\/\/crm-marketing.hu\/index.php\/wp-json\/wp\/v2\/posts\/109194\/revisions\/109204"}],"wp:attachment":[{"href":"https:\/\/crm-marketing.hu\/index.php\/wp-json\/wp\/v2\/media?parent=109194"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/crm-marketing.hu\/index.php\/wp-json\/wp\/v2\/categories?post=109194"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/crm-marketing.hu\/index.php\/wp-json\/wp\/v2\/tags?post=109194"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}